This white fox hoodie is the perfect addition to any activewear collection. The hoodie features the iconic fox logo on front & large logo on the back.
it's comfortable and easy to wear making it a stylish choice for women who love to stay active for comfort and style, perfect for any occasion. This hoodie is a must-have for women who love to stay active and want to look great.
Please note the colour & style of print may vary slightly from the picture as this item is trending & is in high demand..
In any crowd of teenage girls there's one thing you may notice and it's a White Fox hoodie.
They come in various colours and you certainly can't miss the branding as the name is emblazoned across the back for all to see.Large logo print on the back of hoodie with small logo print on the front..
The brand isn't actually that new. In fact the company was born in 2013 as a start-up hustle for Australian couple Daniel Contos and Georgia Moore.
When a dress she had listed wasn't selling, she shared a photo of Kim Kardashian wearing the same thing and, quelle surprise, a sale was made.
So inspired was she by the influence of celebrity style that she decided to take things to the next level, launching White Fox from inside her family home in Sydney.
Influencers and social media became the very heart of their business and it's those well-known faces, sharing snaps of themselves on TikTok and Instagram - as well as the increased interest in loungewear since the pandemic - that have helped sales soar.
The Kardashian sisters, Sofia Richie, Hailey Baldwin, Emily Ratajkowski, Spencer Barbosa and Jessie Wynter are among those to have been spotted in the brand, which sells clothing for all occasions as well as swimwear.
Last year's UK launch meant the oversized hoodies made it onto the Christmas lists of thousands of teenage girls, so much so that the company struggled to meet the demand.
They're certainly not cheap, one hoodie costs around £50, but compared with the usual attire of celebs, it's an attainable brand for youngsters who, let's face it, are relying on the bank of mum and dad to fund their fashion crazes.
It's no wonder mums have been stressing themselves out over the 'cold hand wash' only labels of their daughters' prized possessions.
The journey of White Fox Boutique is a success story of the modern age and, just like with KSI and Logan Paul's Prime drink, it's the social media hype and the famous faces that create such a huge demand. The struggle to fulfil orders for Christmas simply fuelled people's desire, as it did with the infamous drink.
It might be a bitter pill for parents to swallow, but as long as teens have TikTok or Insta, or whatever platform comes next, White Fox won't be the only brand to make it so big.